Common sense is not so common anymore. No where is this more true as in business creation, business growth and business management. And yet so many entrepreneurs overlook it.
Uncommon Sense is entrepreneurs’ rulebook for creating value in the 21st Century.
- Focus groups suck
- Customers have 100% of the vote
- Don’t engage in self-love
- Don’t buy anything
- Think crazy. Act Lazy
And many others…
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